RULES OF THE GAME
GAME GOAL
In The Brand Quest, players aim to win by fulfilling one of the following conditions:
- Be the last player not bankrupt, or
- Own all 4 family parts agency's color, either:
- Level 1 — A house on each property
- Level 2 — A level-2 skill (building) on each property
PREPARATION
Equipments
- Game board, rules booklet, 1 die
- 4 pieces (Agencies)
- Banknotes: 40×25€, 28×50€, 20×100€, 12×200€
- 16 property cards
- 20 chance cards
- 32 acquisition tokens + 1 creative lab token
- Bank (managed by one player)
- Online bonus: Client Blockage Quiz (via QR)
The bank
- Manages money, cards, taxes and building construction.
- May play but must keep personal money separate from bank money.
SETTING UP THE GAME
- Each player receives 800€ (2×200, 2×100, 2×50, 4×25).
- All pieces start on the "Start" space.
- Shuffle the chance cards and place them face down.
- The bank prepares the bills and the cards for each set.
GAMEPLAY
1. Game turn
- The player rolls the die, moves their token and applies the effect of the space.
- Rolling a 6 = roll again.
- 3 consecutive doubles = go to the "Client Blockage" space.
- Turns proceed clockwise.
2. Board spaces
"Start" space
- Passing or landing on it → collect 200€.
- No effect if you stay on it or are sent to it by a card.
Unpurchased Property
- You may buy the property at the listed price. If bought, your turn ends.
- If you refuse → your turn ends with no purchase.
Rent & Properties
- Landing on another player's Family space → pay that player's rent of €100
3. Construction
Acquisition token & cards skill level 2
- Build evenly: max 1 acquisition token per row, per person
- You may only buy on your brief client.
Requirements
- Level 1 (a total of 4 acquisition tokens): 850€
- Level 2 (skills): 1650€
Costs
- Maximum 4 acquisition tokens.
- Level 2 skills can only be obtained if an acquisition token has already been purchased.
4. Mortgages
- Return the property card to the bank → receive its mortgage value.
- Mortgaged properties don't collect rent.
5. Chance Cards
- The player on your left reads the card.
- Correct answer = bonus
- Wrong answer = penalty.
- The player places the card at the bottom of the deck.
Possible effects
- Move to: Client Blockage / INPI / Creative Lab
- Pay / receive money
- Move forward / backward
- Repairs / destroy
- Pay taxes
6. INPI (similar to Jail)
Going to INPI
- By landing on the INPI space
- OR being sent there by a Chance card.
Being in INPI
To leave INPI :
- Pay 100€ before rolling, OR
- Attempt to roll a 1 or 6 (max 2 attempts).
- Success → leave and move forward by that roll.
- Failure after 2 attempts → pay €100 and move forward by the second roll.
7. Creative Lab
Going to the Creative Lab
- By landing on the Creative Lab space
- OR via a Chance card
Being in the Creative Lab
- Place the "Creative Lab" token on one of your collectable spaces.
- It will replace an acquisition until a player lands on the "Creative Lab" space.
8. Client Blockage
Going to Client Blockage
Going to Client Blockage
- By landing on the Client Blockage space
- Through a Chance card
- Rolling 3 consecutive doubles
- Without passing "Start" space → no 200€
Two ways to get out:
- Online Quiz: get 2 out of 3 correct → released.
- If the quiz is unavailable → try rolling a 6 (3 attempts).
- Success → leave and move forward by the roll.
- Failure → leave and move forward using the 3rd roll.
During blockage:
- You may still collect rent and sell properties.
9. Bankruptcy
A player is eliminated if they cannot pay even after:
- Mortgaging
Consequences:
- Debt to another player → all money goes to that player.
- Debt to the bank → cards returned to the bank.
10. End of the Game
The game ends when:
- Only one player is not bankrupt, or
- A player owns all 4 family sets of their agency color
- That player wins the game.
Question 1 of 3